McDonald's Chicken Big Mac
Edited by Jimmy Falinski
Footage was a mix of Arri Amira and the Phantom high-speed camera. All slow motion was done in-camera. Footage was cut in Premiere Pro on-set and back at the production company.
The speed ramp technique I used for this commercial was done the old school way: chopping up the clip with the razor tool, and then retiming those individual clips. It doesn't have the smoothness of speed ramping with keyframes.
—Jimmy Falinski
Credits
- Agency: DDB Copenhagen
- Company: Spoiled
- Director: Mike Nybroe
- Dop: Claus Rosenløv
- Producer: Amalie Herskind
- Foodstylist: Christopher Bomann